Cascades rolls out eco-friendly basket for fresh fruits and vegetables

CANADA – Québec-based sustainable packaging company Cascades has launched a new eco-friendly closed basket made of recycled and recyclable corrugated cardboard for the fresh produce sector.

The company says this addition has been created utilizing eco-design principles and adheres to a circular economy philosophy.

The introduction of the basket is expected to help its clients to lessen their environmental impact and meet consumer desire for more environmentally friendly packaging.

The design of the basket enables flat shipping, which lowers transportation costs and the requirement for storage space, Cascades claimed.

The Canadian paper firm added that the basket design will enable the fresh produce brands to stand out on the shelf due to numerous customization possibilities and high-quality flexographic, lithographic, and digital printing options.

Cascades president and CEO Mario Plourde said: “This new corrugated basket for fresh fruits and vegetables reiterates our commitment to offering innovative products that meet the highest standards of environmental responsibility.

“This launch is also in line with the commitment we made in our Sustainability Action Plan to ensure that 100% of our packaging is recyclable, compostable or reusable by 2030.”

As per the firm, the closed corrugated basket for fresh fruits and vegetables was recently pre-qualified for the How2Recycle program, making it easier for producers to obtain certification.

The basket has already made its mark in prestigious food industry competitions. It was a finalist in the Sustainable Design category for the 2023 PAC Global Awards, for the Prix Innovation en alimentation 2022, which is awarded by the Conseil de la transformation alimentaire du Québec, as well as the Grands Prix DUX 2023, eco-packaging initiatives.

In June last year, the Canadian company launched an isothermal packaging technology (northbox XTEND) said to be 20% more efficient than its current home delivery solution.

The food box’s composition produces a moisture barrier, which helps keep the insulation rigid, in addition to keeping the food fresh for longer travel durations and in hotter climates while requiring less ice.

“We’re pleased to innovate with our customers to offer them a variety of high-performance and adaptable isothermal packaging solutions,” Specialty Products Group president and chief operating officer Luc Langevin said at that time.

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